CutStory is a video editing app for Instagram stories. It makes it easy to chop a longer video up into the required length for Instagram Stories (15 seconds maximum per clip). This way, you can repurpose longer videos—from your brand’s YouTube library, for example—and create more robust content without having to continually stop and start the camera.
ActionDirector is one of the most popular video editing apps on PC. It's also available on Android. It does the basics. You can import clips, edit them, and render the video. You can do things like add your own music, trim and cut video, add text, employ slow motion, and more. It's one of the few video editor apps that also supports 4K video. You'll have to check and see if your device supports it, though. The developers have a nifty tool linked in the Google Play Store to see if yours can. It also gets frequent updates.
Movie Maker Filmmaker among the best free video editor apps currently available. You’ll be able to trim, crop, and reorder video content as well as set focal points. The app also boasts a variety of video effects and you can design your own custom filters, although that functionality isn’t amazingly powerful. It also has the rest of the basics, like music. The app has struggled with some bug issues since it’s major redesign, but it’s still one of the better video editing apps out there. It’s also completely free with ads.
Support for 4K video source content has become pretty standard in video editing software, but the support varies among the products. For example, some but not all of the applications can import Sony XAVC and XAVC-S formats, which are used by Sony's popular DSLRs, mirrorless cameras, camcorders, and professional video cameras. The same holds true for the H.265 High Efficiency Video Coding (HEVC) standard. Most of the applications here now can import and export HEVC, though there are still a few holdouts.
For those who have an iPhone or intend to buy one, iMovie is absolutely the best iPhone video editing app. It helps you turn the various video (including HD videos) you shoot into a gorgeous home movie with movie themes, titles, transitions and sound effects, etc. And you can also shoot a new video clip inside the application for better video editing on iPhone.
Aside from shared meetings, video conferencing is also an efficient way of getting other business tasks done, whether that means addressing customers' support questions live, interacting with customers in real time webinars or other marketing events, and even reacing out to partners. Transparency Market Research forecasts the global video conferencing market to be worth $8,958.7 million by 2025 and grow at a compound annual growth rate (CAGR) of 8.3 percent between 2017 and 2025.
One of the capabilities that has been making its way into consumer-level video editing software is more-detailed color grading. Color wheels, curves, and histograms give editors control over the intensity of every shade. Related to this is support for LUTs (lookup tables), also known as CLUTs (color lookup tables). This staple of pro-level software lets you quickly change the look of a video to give it a specific mood. For example, think of the dark blue look of thriller movies like The Revenant. You can download LUTs for free from several sites or use those included with some video software to give your video a specific look. One well-known LUT type is the kind that can make a daytime scene look like it was shot at night.
World-Class Video Apps
There are more video editing software applications than we can fit into this roundup of the best options, which includes only software rated three stars and higher. The best known among them is probably Vegas Movie Studio, which was recently acquired by Magix from Sony. Sony's product used a very cluttered interface that more resembled high-end professional video editing software from the early days of the craft. Magix has made some progress in simplifying it and bringing it up to par with the competition, but more work is needed for it to be included here.
Cameo is another really good video editor app for iPhone, developed by the folks over at Vimeo. The app offers very basic video editing capabilities, but works really well. The interface is clean, and intuitive, and if you just want to perform a couple of basic edits on your video, Cameo is the perfect option. The app can import photos and videos from the camera roll, and you can easily trim them, add music, themes, and more. You can even adjust the intensity of the theme applied to the video, to get the perfect effect.
Particularly intensive is the process of rendering your finished product into a standard video file that will by playable on the target device of choice, be that an HDTV, a laptop, or a smartphone. Most of the software can take advantage of your computer's graphics processor to speed this up. Be sure to check the performance section in each review linked here to see how speedy or slow the application is. In rendering speed testing, CyberLink and Pinnacle have been my perennial champs.
Though Mac users don't have the sheer number of software choices available for PCs, Apple fans interested in editing video are well served, by four products in particular. At the entry level, the surprisingly capable and enjoyable-to-use iMovie comes free with every Mac sold since at least 2011. iMovie only offers two video tracks, but does good job with chroma-keying, and its Trailers feature makes it easy to produce slick, Hollywood-style productions.
iMovie is a part of Apple’s own suite of products for iOS (and macOS), and is a great video editor app for iPhone that you can try. While you may want to use a more powerful editing software on your Mac, iMovie is more than capable of handling video editing on the iPhone. The app is included with the newer generations of iPhones, and you can use it right out of the box to make some awesome videos directly on your iPhone.
Viber began life as a voice calling app. You used to be able to call people on the service along with regular phone calls. It has since evolved into a full-fledged messaging service. You can still make phone calls like you could before (for a fee). You can also text chat, video call, and more. It also features encryption on voice, text, and video calls between Viber users. There are a few extra fun features like hidden chats as well. It's a little bit heavier, similar to Facebook Messenger. However, it's otherwise not bad. The app isn't overly popular in the United States, but it's quite big Internationally. The in-app purchases are for things like stickers and other personalization items.
Another handy feature to look for is support for Alexa voice commands that let you view a doorbell's live stream on an Amazon-enabled display. Once you've enabled the skill, simply say "Alexa, show the front door" to launch a live stream on your Echo Show or Fire TV-enabled TV or monitor. Similar voice commands are also available using Google Assistant.
For presentations, screen sharing is important as are granular options such as the ability to share just one application (Microsoft PowerPoint, for example), document, or image or share your entire desktop. Most of the video conferencing services in this roundup also offer a whiteboard tool, which you can use to sketch out ideas or take notes during the meeting for everyone to see. You also need to consider what the participants are able to do, such as share their screen, enable their webcam, sketch on a shared whiteboard, and even take over the presentation. Think about how much actual collaboration you'd like in your meetings.
Facebook Messenger is one of the most popular messaging apps on the planet. We know that a lot of people don't like the app. We agree that it still needs a lot of work. However, there are so many people that use Facebook that Facebook Messenger just makes sense. The video chat experience works relatively well. Since most of the people you know are on Facebook, it's easier to use this app than to convince everyone to join a new platform. Plus, the new ads rolling out aren't great. It's not perfect, but it's perhaps the most convenient of the video chat apps on this list. At least it's free.