Though Mac users don't have the sheer number of software choices available for PCs, Apple fans interested in editing video are well served, by four products in particular. At the entry level, the surprisingly capable and enjoyable-to-use iMovie comes free with every Mac sold since at least 2011. iMovie only offers two video tracks, but does good job with chroma-keying, and its Trailers feature makes it easy to produce slick, Hollywood-style productions.

Software as a Service


VivaVideo has a lot of impressive video editing features. The app is thoughtfully designed to help you create professional looking videos directly from your Android. You can choose from hundreds of user-friendly effects that range from stickers and filters to animated clips and subtitles. It has an inbuilt slow motion video maker and slideshow maker. The essential functions of cutting and pasting videos, trimming, merging clips, etc. can be easily operated.
Splice is a video editor from GoPro, the company behind some of the world’s best action cameras. You can import your photos and videos into the app, to edit them into a movie. The way the app works is simple: you just import the videos that you want to edit, and mark the important parts (Hilights, as the app calls them) of the video. You can then add music to the video, and then the app automatically clips the entire video according to the Hilights that you marked.

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Adobe Premiere Clip enables you to edit any video right from your Android device quickly. It is fast and fun to use. The best feature about Clip is the automatic video creation capability, i.e., the app can automatically create videos for you with any photos or clips that you choose. Moreover, you can also create your videos with its multiple video editing functions like cutting, trimming, adding transitions, music, filters, effects, etc.

SaaS Market


Nothing makes an impression like moving pictures with sound. That's why digital video continues to grow in importance online. Couple that trend with the ever-increasing availability of devices capable of high-resolution video recording—phones, GoPros, DSLRs—and the case for ever-more powerful video editing software becomes clear. Further, the software must be usable by nonprofessionals, and it has to keep up with newer formats such as HEVC (High Efficiency Video Coding) and 360-degree VR video, and it has to be able to handle 4K and higher resolution.
CutStory is a video editing app for Instagram stories. It makes it easy to chop a longer video up into the required length for Instagram Stories (15 seconds maximum per clip). This way, you can repurpose longer videos—from your brand’s YouTube library, for example—and create more robust content without having to continually stop and start the camera.
FilmoraGo is a video editor app by Wondershare. It's easily one of the best video editor apps. This video editor packs a whallop. You can do the basics like trim and cut, render, and that kind of stuff. It also includes the ability to play in reverse, do square videos (1:1) for Instagram, and 16:9 videos for YouTube specifically. It also has support for things like slow motion, transitions, music, overlays, and more. It's not half bad for what you get. There are in-app purchases that add to the power. However, most of the features are, in fact, free.
Free video editing software often comes with legal and technical limitations, however. Some widely used codecs require licensing fees on the part of the software maker, meaning they can't offer free software that can handle these standard file formats. That said, the impressive open-source Shotcut does a lot of the same things that the paid applications in this roundup do, including things like chroma-keying and picture-in-picture. Shotcut is completely open-source and free, while another free option, Lightworks has paid options that remove a 720p output resolution limit. Note also that both Shotcut and Lightworks run on Linux as well as Windows and Mac.
PowerDirector is one of the most comprehensive video editor apps on this list. It comes with a ton of features, including quick editing tools, various effects and other tools, and it even comes with things like a collage maker and slow motion support. The interface is relatively easy to work with and it utilizes the classic timeline editor method. It should be more familiar for those who video edit often. It’s free to download and use, but you’ll need to fork out some extra money to get all the features. This is a for real video editor, especially for larger screens like Chromebooks or tablets.

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Our Editors' Choice video conferencing service for enterprises is RingCentral Office (for Business) and our Editors' Choice video conferencing service for small businesses is ClickMeeting—both robust products that make video meetings (almost) fun for your staff. While you'll spot Intermedia Unite marked as an Editors' Choice in the features table above, the product actually earned that award for its business VoIP capabilities, thought it also has video conferencing capabilities.

CutStory is a video editing app for Instagram stories. It makes it easy to chop a longer video up into the required length for Instagram Stories (15 seconds maximum per clip). This way, you can repurpose longer videos—from your brand’s YouTube library, for example—and create more robust content without having to continually stop and start the camera.

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